Will Google win the social wars by being the last company that doesn't screw users?

Will Google win the social wars by being the last company that doesn't screw users?
michael arrington writes about how users have been screwed by Facebook, Twitter, Instagram and other companies who believe that your data is their data and they can do anything they want with it.
It's actually a great column:
http://techcrunch.com/2012/12/06/they-screwed-us-right-before-they-screwed-us-again-poohead/
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