How can this Facebook ad work. For anyone? #FT

How can this Facebook ad work. For anyone? #FT
How can Facebook's Market Cap be over US$120 billion serving up this nonsense to (someone like) me?
How can there be any value in it?
The image seems to be lifted from here: http://top10tubes.com/top10youtube/2011/editors-picks/science-confirms-that-marriage-makes-you-fat
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